La Verdi

This venture began operation in an adjacent street in 1991 and moved to the more central Via Garibaldi in 2006. It became the “flagship” of Parma food shopping and its strategic position drew most of the tourists coming to the city.
Its shop windows feature waterfalls of cured meats and towers of Parmigiano Reggiano and entice passers-by to satisfy sight, smell and especially taste. The staff’s contagious enthusiasm makes each and every purchase a fun experience.